The Today's Attorney ad campaign, which was developed and produced internally, continues to generate positive feedback from bar members and the general public. The ads now appear in Allegheny County Bar Association publications and on our websites. The ads are educational and provide a positive statement of how attorneys are committed to providing excellent legal and community service.
The ads feature the bar association's tag line, "Raising
the bar on legal and community service." According to
Tom Loftus, Director of Marketing and Media Relations for
the bar association, "We don't want to rest on our past
accomplishments. Instead we want to raise the bar and let
people know about the good things our members are doing. These
ads send out a good message not only about the Allegheny County
Bar Association members, but also about all attorneys,"
said Loftus.





